I am a UX & Service Designer and Discovery Manager with more than 20 years of experience in digital products, services and transformation initiatives across online services, cybersecurity, healthcare, financial services and enterprise environments.
I help teams make sense of complex topics, align stakeholders, find the right direction and design solutions that work for both people and the business—whether the challenge is a new product, a service redesign or a change in ways of working.
Where it adds value, I use AI as a practical accelerator for synthesis and preparing decision-ready materials—not as a substitute for judgement.
I bring the most value when it is not yet clear what exactly to do
Many projects do not start with a bad solution, but with a poorly understood problem. I help teams step back, identify the real challenges, gather the evidence they need and prepare decisions that make sense for users, the business and delivery. Bring me in:
- when the brief is too high-level, high-stakes or spans several teams,
- when stakeholders need to align before investing in a solution,
- when there are many opinions, but too little shared understanding and evidence.
What I most often work on today
My work most often sits at the intersection of discovery, research, facilitation and design leadership. I am not interested in deliverables that end up on a shelf; I want teams to make better decisions and move forward in the right direction.
Discovery and ambiguous briefs
I help teams systematically explore the problem, user needs, business context and possible directions before they invest in development or implementation.
UX research and synthesis
I design and conduct qualitative and quantitative research, interview customers and stakeholders, synthesise findings and translate the evidence into decisions, priorities and next steps.
Facilitation and stakeholder alignment
I design and facilitate workshops that help people build a shared language, surface conflicts, prioritise and decide what should happen next.
Training and team development
I teach teams to apply Discovery, Design Thinking and facilitation methods to their own challenges, so they can handle similar situations independently.
Beyond client work
I have long supported the Czech UX community and helped promote digital design as a discipline that belongs not only in product teams, but also in strategic decision-making.
- Curator of #zapixely, an exhibition about digital design.
- Founder of Humans of UX—the largest census of UX professionals in the Czech Republic and Slovakia.
- Former Chair and Board member of the Czech UX Association.
- Speaker at events including WebExpo, UXcamp Europe, UXcon Vienna, Chaos Communication Congress and Czech Online Expo.
What people say about working with me
“Dear Vision Facilitators, that was the tightest, smoothest, best-prepared workshop I have ever been a part of. Thanks for all your hard work so far!”
Stakeholder feedback after a strategic workshop.
How you can start working with me
You do not always need to launch a large project straight away. Depending on the situation, we can start with a focused consultation, a systematic Discovery engagement or training for your team.
Consultation
Clarify the problem quickly, challenge your thinking independently and identify the next step.
Discovery
A systematic exploration of the problem, users, business context and possible directions before a major investment.
Do you have an ambiguous challenge that needs to move forward?
Let’s schedule a 30-minute scoping call. You provide the context; I will help identify what needs to be learned, decided or aligned, and recommend the best next step.