Lukáš Marvan / BoB Download Resume

Lukáš BoB Marvan
UX & service designer

Professional Summary

I guide teams through the complexities of product innovation and user-centered design. I specialise in integrating design thinking into strategic processes, optimising user experiences, and driving the successful launch of digital products and services. With over 20 years of experience in enterprise environments (online services, cybersecurity, healthcare), I help organisations create a better future for their customers by navigating the design process with confidence. Whether developing a new product or revamping an existing service, I believe the right design approach is key to analysing challenges and creating new and innovative solutions.
I am looking for a new opportunity as a Design Manager / UX Design Team Leader, Discovery/Innovation Manager or Service Designer, ideally in an international company.

Key Skills

Hard Skills: Design Methodologies, UX Research, Information Architecture, Wireframing, Prototyping, Usability Testing, Accessibility Standards.

Soft Skills: Leadership, Team Management, Strategic Planning, Collaboration, Communication, Problem-Solving, Workshop facilitation (both on-line and off-line), Change management.

Professional Experience

Group Design Process Leader – Direct family

12/2023 — present

  • I participated in internal diagnostics of the design and innovation process, suggested improvements.
  • Initiated an innovation community within the organisation.
  • Led strategic product discovery for the Fidoo FX service.
  • Redesigned service processes to support non-customers involved in accidents with the insurance company's customers.

Discovery Manager – Avast Software / Gen

02/2021 — 11/2023

  • Founded and led the Discovery team of 5 designers within the design department of Avast.
  • Established the Discovery phase as a key part of Avast's innovation process.
  • Worked to improve the UX of Avast One, contributing to its successful launch.

Design Thinking Lead, Associate Director – MSD IT Global Innovation Center

03/2019 — 01/2021

  • Led the creation of the Discovery team of 6 people within the Experience Design department.
  • Manage to support the onboarding of the Mural tool to the business at enterprise level to mitigate the impact of covid on our day to day business.
  • Played a key role by facilitating workshipů on the digitisation of product information kick-off for the PharmaLedger consortium.
Workshop

Senior UX Designer – MSD IT Global Innovation Center

12/2016 — 02/2019

  • Involved in strategic phases of projects, from problem definition to solution delivery.
  • Prepared and facilitated discovery workshops, followed by inforamtion architecture and interactive prototypes.

User Experience Designer – AVG Technologies

11/2013 — 11/2016

  • Contributed to the transition to SaaS-based subscriptions, designing new product pages and e-commerce solutions.
  • Conducted workshops and redesigned the AVG Support Centre, significantly improving its NPS score to 70.

Leader of the Design Team – Seznam.cz, a.s.

09/2011 — 10/2013

  • Leading a team of 12 UX designers, researchers and copywriters
  • Led a major redesigns such as Mapy.cz, Sauto.cz and Sport.cz.
  • Conducted pioneering eye-tracking research on web browsing.
  • Led a project to make Mapy.cz accessible to blind users through haptic maps.

Conceptual Designer – Seznam.cz, a.s.

01/2009 — 08/2011

  • Part of the design department, focusing on improving the usability and accessibility of Seznam's services.
  • Introduced usability testing methodology.
  • Optimised the Sklik campaign user interface, increasing performance by 20%.

Webmaster – Seznam.cz, a.s.

09/2003 — 12/2008

  • Developed the front end of the Seznam services using Teng, HTML and CSS.
  • Implemented accessibility standards, improving usability for disabled visitors.
  • Facilitated cooperation between major Czech portals to improve web accessibility.
  • Promoted web accessibility for disabled users through university lectures.

Volunteer projects

Founder – Humans of UX

2016 – 2022

Founder of "Humans of UX" - the largest census of UX professionals in the Czech and Slovak Republics. We bring clarity to the market through extensive quantitative and qualitative research. See the results of Humans of UX from 2021.

Exhibition Curator – Digital Design: A look behind the pixels

2015 – 2016

Founder and coordinator of an educational exhibition on digital design issues that attracted over 3000 visitors. I assembled a team and coordinated the work of more than 30 volunteers and experts who produced the content and produced the accompanying program of the exhibition. See zapixely.cz.

Chief coordinator – Prague Model of UN

2003 – 2005

I was in charge of organizing the 9th and 10th editions of the Prague Model of UN (now known as the Prague Student Summit) - an educational project of the Association for International Affairs (AMO.cz). I led a team of about 40 volunteers who organized this student conference for 350 participants.

Education

2008 – 2013

Master's Degree (Mgr.) in Marketing Communications – Tomas Bata University in Zlín, Faculty of Multimedia Communications.

Certifications and Courses

Other knowledge and skills

Tools: Miro, Mural, Figma & Figjam, Axure RP, Adobe Photoshop, Balsamiq, HTML, CSS.

Languages: English (Daily use for meetings, presentations, and communication), Czech (Native).

I'm looking for a new opportunity

If you see that I can help you with UX design, Discovery or service design,
feel free to contact me right now:

Contact me